Enterprises. "Every piece was inspired by something in the collection," LeBlanc added, "whether it was the design, style, gemstone or color. The goal is to use the treasures in the Institution as design inspiration for a modern jewelry line." "Wearable jewelry inspired by the National Gem and Mineral Collection is now available for those who would like to celebrate America's treasures," said Diane Paccione, vice president of merchandising for QVC. "We Elsa Peretti Open Heart bracelet thrilled to share these
exceptional pieces and the stories behind them with our customers." The next Smithsonian program on QVC is scheduled for early December and will focus on some of the more iconic pieces of jewelry found in the collection, such as Marie Antoinette's earrings, the Napoleon necklace and the Hope diamond. This two-hour show is scheduled to be broadcast live from the Smithsonian Castle. "The Smithsonian's National Gem Collection is one of the largest and finest in the world," said Post. "It is because of Tiffany 1837 Lock bracelet generosity of our donors that we have been able to build such an extraordinary collection that continually gives us new scientific insights through our research and that we take pride
in putting on display to share with the American public." Additional information regarding the history of the original objects, the Smithsonian's National Gem Gallery and the gemstones themselves will be available online at www.QVC.com. National Gem Collection The Smithsonian's gem and mineral collection, with 10,000 gems and 350,000 mineral specimens, is one of the largest of its kind in the world. The collection is for exhibitions and scientific research. It traces its origins to the minerals that were bequeathed by James Smithson along with the money he designated to the United States to establish the Smithsonian Institution. The National Museum of Natural History received a donation of 1,316 gems in 1894, and in 1958, New York jewel expert and jeweler Harry Winston Tiffany 1837 Charm bracelet the Hope diamond, which triggered more donations, resulting in the now-famous National Gem Collection--a must-see exhibition for Smithsonian visitors. Smithsonian Enterprises The
Smithsonian's business division, Smithsonian Enterprises, and QVC announced the licensing agreement in May. The Institution has 45 licensees offering a broad assortment of products such as books, furniture and home decor, plants and live floral, collectible coins, toys and games; however, through this deal, QVC is the only TV retail outlet for Smithsonian licensed products. As with all licensing deals, the Smithsonian has approval over every product and revenue from the sales goes to the participating museum and to the Smithsonian's Elsa Peretti funds. Smithsonian Enterprises also includes a media division with Smithsonian magazine, Air & Space, goSmithsonian, Smithsonian Media Digital Network and Smithsonian Networks.
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